Titleist Sues Seller Of Parody Titties Merchandise. I Made Bogey is an online golf apparel company that sells products with slogans youd expect to see on the Wildwood boardwalk. There are a series of t shirts inspired by Happy Gilmore. There are red MAKE GOLF GREAT AGAIN hats. But the bulk of the products on the site are parodies of golf brand Titleist. Sammy Adams Only One Downloads Nl Local' title='Sammy Adams Only One Downloads Nl Local' />Only instead of that brands name, it reads Titties. That angered Titleist. As Bloomberg reports, the company has filed a lawsuit against I Made Bogey citing unfair competition, trademark infringement and dilution. The famous maker of golfing gear wasnt amused when an upstart riffed on its name to sell someRead more Read. The Tittiesand Titlelost gear, which doesnt seem to be for sale anymorehats are a clear knockoff of the Titleist logo. How To Add Microsoft Excel Application In Dcom Config on this page. But Bloombergs Polly Mosendz and Kim Bhasin explain that the Titleist might have an uphill battle with its claim In the suit, Titleist claims both trademark infringement and dilution. For dilution to stick, it must show that I Made Bogeys hats tarnish Titleists reputation or blurs its fame. For trademark infringement, however, Titleist must show that consumers would be confused by the two logos. They would have to show that people would think Titleist is making hats with the sexually explicit misspelling, said Donna Tobin, the attorney. And that would be pretty difficult, she said. Experts arent convinced Acushnet has a case. The lawsuit is probably doomed because nobody would think that Titleist made these products. Its a parody, and most people would get the joke, explained intellectual property attorney David Erikson, principal of Erikson Law Group in Los Angeles. Trademark law doesnt prevent all uses of a competitors nameit only forbids uses that are likely to confuse consumers about the source of goods. Because hes not passing off his golf products as coming from Titleist, I Made Bogey operator Benjamin Russell would probably prevail. That doesnt mean I Made Bogey is necessarily going to prevail, though. Trademark suits are expensive to defend, and theres no guarantee the maker of Titties hats will come out on top. If you want a lewd golf hat, act sooner rather than later. Bloomberg. The Champions Basketball League, an independent pro league that has repeatedly failed to start its inaugural season after taking hundreds of thousands of dollars of. I Made Bogey is an online golf apparel company that sells products with slogans youd expect to see on the Wildwood boardwalk. There are a series of tshirts. Peggy is something along the edge of Saturns ring, a glitch whose source weve never seen. Cassini took a last peek at Peggy during its Grand Finale destructive. Sammy Adams Only One Downloads Nl Local' title='Sammy Adams Only One Downloads Nl Local' />.